Can researchers bring segments to life with AI chatbots?
Can chatbots be used to socialize segmentation insights across organizations? To answer this question, we set out on a research project to limit test our own custom GPTs.
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Blog Post
Happy Holidays and a Joyous New Year!
This time of year compels us to count our blessings...
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Blog Post
Back to the Roaring 20s!
This July, loosened Corona guidelines finally made it possible for our Berlin to meet again and enjoy a Berlin summer night together - in true 1920s 'fashion'!
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Blog Post
Factworks among GRIT top 20 most innovative strategic consultancies in 2021
Researchers recognize us in the latest GreenBook’s renowned GRIT report - Business and Innovation edition.
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Infographic
2020 - A Year in Review
We can probably all agree on the fact that 2020 was unexpected to say the least and that it will surely be a year for the history books.
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Blog Post
Wishing everyone festive and healthy holidays!
As we approach the end of a year which has been challenging and nerve-racking for so many, we want to thank all of our supporters.
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Blog Post
Finally grown-up! Factworks is celebrating its 18th anniversary.
We are celebrating our coming of age. Since 2002, Factworks offers bespoke market research to solve our clients' most complex business issues.
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