Insights

New Thoughts & Perspectives

Insights

From Words to Numbers: How to Quantitatively Size and Profile Qualitative Personas

How can you ensure your personas truly represent your audience and drive actionable results? Discover how we helped Yahoo News with this very challenge.

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Blog Post

Winners of BVM "Preis der Deutschen Marktforschung" 2018

We are proud winners of „BVM Innovationspreis 2018 - Preis der deutschen Marktforschung“!

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Blog Post

Team Relaying through Tiergarten

They say the end isn‘t the goal of a journey, but the way is.

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Blog Post

A Team Trip to the Mountains

To celebrate 15 years of FactWorks the entire team took an unforgettable anniversary trip to the Austrian mountains.

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